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If you're a retailer looking to increase revenue, native advertising could be the answer. By leveraging your webshop's traffic and first-party data, you can sell advertising space to your partners and generate high-ma...

The number of commercial media networks is growing every year. The reason is that there is a lot of potential in the market, so there is plenty of room for smaller players alongside the bigger ones. In this blog post,...

Amazon is one of the world's largest e-commerce platforms, pioneering and leading the way of retail media networks. The king of e-commerce has made it possible for marketers to display targeted ads on Amazon's site af...

Retail media has emerged as a bright new star in the online marketing sky. It's a new and highly effective tool for advertisers looking to gain information about their audience and increase their customer base, and fo...

Economic conditions are less than ideal, the world is being rocked by a war and natural disasters, but for the time being it can be said that consumers have not disappeared and are still buying. Sometimes they buy thi...

Online commerce is taking off on an unprecedented scale, while fundamentally changing the world of retail. More than 2 billion people around the world now shop online. The online advertising market is following this t...

The importance of retail media platforms is growing every year. Initially, there were doubts about the potential of advertising, and even today many people still cannot accept the power of this opportunity. But the nu...

As online shopping volumes have increased, retail media, which essentially means advertising on retail media network platforms, has become increasingly popular. This type of advertising infrastructure allows advertise...

Retail media encompasses all forms of advertising that are suitable for displaying advertisements to customers at or near the point of purchase. This type of media can be used by retailers to promote their own product...

Retail media solutions in a modern form: retail networks It's not easy for those who want to get their messages and products to consumers in the retail sector nowadays. Competition is fierce, making it increasingly d...